[07-01-09] New Collection, Sunshine Darlin', Debut!

Finally we can release new collection info:

100% Fine Cotton and Bamboo Modal collection, SUNSHINE DARLIN, debut this summer. All designs are simple yet unique. Comfortableness is the key for this collection.

You can shop at its online store SunshineDarlin.com

Here are our best sellers:

Jane T-shirts
$14
Material: 100% Fine Cotton
V-neck, Short Sleeve T-shirt with Epaulette

Vivian Long Sleeve Tunic
$22
Material: 100% Fine Cotton
V-neck, Cut neck, Long Sleeve T-shirt Tunic

Veronica T-shirts
$18
Material: 100% Fine Cotton
V-neck, Cut neck, Short Sleeve T-shirts

Park Day Hoodies (KIDS)
$15
Material 100% Fine Cotton
Pull-over hoodie

You can also purchase with AmyKathryn bags thru the same website.

Wholesale is also available : Please contact Yukie (info@funtrap.net) for more detail info...

[05-25-09] Sample Sale Coming UP!

We'll sell basic cut&saw products at California Market Center on Friday.

AmyKathryn will join our sample sale as well :)

Location -

110 E.9th St A255
Los Angeles, CA 90079
9am-3pm

See you then :)

[04-02-09] ScoLar is covered by Label Networks

Hi, Everyone-

We are covered by very trust worthy website, Label Networks!.
Check the article...

Story about ScoLar in Labelnetworks.com

[03-26-09] Sample Sale Tomorrow!

Hello, Guys-

Sorry for my late update.

I just want to let you know that we are going to join SAMPLE SALE at California Market Center tomorrow!!

Fitness Samples, ScoLar and etc...

Don't miss it!!

We will open at 9AM
Suite A255 --- EYD SHOWROOM!

Check This Web For Detail

[02-06-09] What A Crazy Week!!

Hello, Guys-

Again, my life has been hectic, and didn't update news. Sorry!!

Last night, I showed up my model/friend, Julia's suprise birthday party.
She's been helping so many projects for us, and we always enjoy working together.
She and her husband are going to move to Nashville next week, so I'm glad I did make it to join that party

I have been working for a Japanese cosmetic magazine as a coverage coordinator, and we visited spas, doctor's practices and cosmetic stores. During coverage, it is alwasy some tentions, so I'm pretty hard to keep myself healthy and happy because working with clients pretty much 24-7 while they are in town. So I need to think about how thing going every second!

But luckily, we did pretty good coverage, and I hope it comes out great...

In a mean time, I'm sending e-flier to my customers of ScoLar.
We're getting really excited to show new collections in Las Vegas.
Check attachment!

Anyone is interested in ScoLar, please email Yukie - info@funtrap.net
We're happy to schedule appointment to show new collections at POOL TRADE!

[01-26-09] Follow Up VARDE 77

Nice!
Check this web, and you can check all photo's Varde77 Spring 09!
VARDE77

[01-19-09] POOL TRADE SHOW coming up!

Hello-

Our last booth of ScoLar was on the official website of POOL TRADE now!
Doesn't it cool?

Yes, we did really work hard last time
Yes, we'll work hard this time again.

See you soon...
email us for appointment!

[01-16-09] Coordination For Japanese Apparel Brands

I just received the image book of VARDE77, that is Japanese men's casual brand.
We worked for their catalog shooting last September for upcoming Spring 09, and looks like it did succeed!

Check their website
VARDE77
Unfortunately the newest images are not uploaded yet, but you can tell their products and philosophy of the brand from there.

We did shoot in Venice Beach, CA
Anthony, the main teen model, is the perfect model for their upcoming collection, and I'm glad I could find him.
Another model, Joshua who looks like Anthony's brother, enjoyed his shooting as well, and we could work with another project, too!
My client was happy, and he said he wants me to coordinate next project, too.

THAT IS MY TROPHY!

My policy is to make people happy and fun thru working with funtrap.

I hope I can continue working with all of my clients and customers this year:)

[01-15-09] Do You Really Need To Book Your Order 6 Months Ahead?

Hi, there-

I have been thinking about this industry a lot.
The buyers need to book their orders 6 months ahead, but as you know recent economy situations, it is really diffiult to do that.

My line, ScoLar, has been working with Japanese and other international accounts in Asia with the system of MONTHLY production.
The system is like this. ScoLar shows thier newest collections beginning of the months, and will delivery by the following mid month. They do every month like that way.

Good thing is, they manufacture all products really quick turn over, and make sure they delivery hottest pieces every month.

In Japan, the buyers used to book their orders 3-6 months ahead, and some of the lines still keep that way. However especially the category of YOUNG CONTEMPORARY, the trend changes every minutes, and to keep up with it, they need to provide new collections monthly. According to some Japanese boutique owners, they manage to keep their budgets for ScoLar monthly, because ScoLar makes their sales!

So does some popular Japanese brands, such as EGOIST, LOVE BOAT, CECIL Mcbee,COCOLULU, KAPALUA etc, design and production monthly.

How isn't impossible in the US?
Think about boutique owners!
H&M and Forever 21, they merchandise their products monthly basis, and why don't you?
I've been seeing many buyers haven't remembered their orders when they delivery.
It dosen't make sense!
However this system allows buyers to have fresh images of styling and products, and can receive them in a month.
That is fashion.

Upcoming POOL TRADE show in Las Vegas, we will show you our products of delivery on March, April and May.

Looking forward to seeing you guys.

Please contact Yukie (info@funtrap.net) to schedule appointment!

We will do this way.

[01-14-09] Back To Work

A happy new year!!
Finally I'm back to work.

In LA, the market will just begins
Unfortunately ScoLar won't show anything this time, but we're going to have a new stuff in Feb!

Will inform you update soon :)

[12-18-09] We Are Closed For Holidays

Hello, guys-

We're closed for holidays

Will be back in Jan 12th/Monday

Bit long vacation :)

Happy Holidays, everyone

Best,

Funtrap

[12-14-08] Another YOGAHOP class in Lululemon in Santa Monica

Hey, Guys-

I decided to take another YOGAHOP class!
Well this time the class is the promo class at Lululemom in Santa Monica.
Basically, the place is the reason I've known YOGAHOP, and they have promo classes every Sunday during this month.

Last YOGAHOP class I took was Jennifer Moore's class, but today's one is Matthew the head instructor of YOGAHOP
He's class is ROCK! I really enjoyed, and the way of teaching isn't too much hard and the music he selected was awesome!!
(By the way, I'm not sure he picked those songs, but it was slightly different from Jennifer's music)

And I saw one of my favorite actresses, Gabrielle Anwar of Burn Notice
She was such a pretty, and as the same as I imagined.
Charming, and super fit!

Therefore I decided to keep work out of this YOGAHOP, and will take their classes as soon as I'm back from Taiwan & Japan!

*** Funtrap will be closed for Holidays : Dec 16 thru Dec 23, and also Yukie will goto Taiwan and Japan to meet customers over there, and She will be back on Jan 12 in the office. Please contact by email in a meantime. Thank you for understanding. ***

[12-10-08] Another shooting for LA BODY magazine

Day One:

We went to malibu, shooting with this crew and models are always fun
I think we did a good job this time again!

Really nice summer-ish in photos.

I think it was worth going out for location hunting yesterday totally...

[12-09-08] The Shooting begins...

Finally my clients in town. I really have to get ready!

I showed all new collections for two of my lines, and also I did interpret for another line for my client.
(It is service!)

And we prepared for shooting tomorrow and Friday.

Bit hustle now

I hope the weather is fine, and hopefully bit warmer for my models sake

[12-08-08] Yogahop!

Today, I joined the class of YOGAHOP for the first time!
The YOGAHOP was founded by Mary King,Marko King,Matthew Reyes; and Jonathan Watters in the summer of 2006.
Matthew Reyes is the current head instructor, and he's famous as a personal trainer of Reese Weatherspoon, the actress.

I went to the LULULEMONstore in Santa Monica the other day, and I heard about this program
I used to take yoga classes frequently, and I also took lessons of jazz dancing, hip hop, and zumba.
But last 6 months, I didn't do pretty much anything

Since my personal life has been bit calmer now, I think it is the best time to put myself in the fitness surroundings!

I like Hatha yoga, but I always feel too relax, and I couldn't make myself into the whole yoga thing, because I've danced with fun and sweat, so when I take regular yoga class, I don't feel satisfied.
I took Bikram yoga classes, but those are also no my type

But this YOGAHOP might be the one!
I wish I could do all the yoga postures better, and well known
But that makes a good motivations to take classes more

The instructor, Jennifer, was awesome, and I'm planning to get back to her class again:)

Today I wore LA BODY's Bra Top, and my favorite PureLime supplex pants!


YOGAHOP

[12-07-08] Desert Hills Outlet

Hey-

I went to the Desert Hills Outlet mall this morning.
Actually this is my first time to visit there
I passed it before, but never shopped...

Anyway, we left LA around 8:30 in the morning, and of course there is no traffic
So we got there before the store opens, and it was cold and raining...
What a day!

The purpose we went there was to buy a purse of Bottega Veneta
Not for myself, but for my brother-in-law's girlfriend who lives overseas
That's it!

But I did search a bit.

COACH was really popular
I think they have great deals at outlet stores all the time
We found Sunglass hats have better deal of Oakley sunglasses better than Oakley store :)

I'm pretty sure the sales isn't enough to say that they are doing good, but I didn't feel that we are getting recession...

Desert Hills Premium Outlet

[12-06-08] To Share Japanese Culture...

Today, I had my Japanese tea ceremony lesson.

My friend, and awesome bag designer, Amy Hall of Amykathryn have asked me to join my lesson, and finally she could come to my lesson!

Since I met her, I've told her about my work and my culture
I've started learning tea ceremony performance few years before, and I got so into it.
So I did tell Amy about my Saturday lesson, and she became very curious.

You know designers and artists have usually really open mind for other cultures, arts and designs.
Amy herself is also a very cute and nice person, and she seemed so influenced the whole things.
I'm glad that she could appreciate the design of clothes we use for kimono, obi or any other tool cases because she knows fabrics.

Also the each pieces of designs of ceramics, bottles and tools are very specific and unique, and she looked to be so impressed.

For me, the class of Saturday morning is such a special, and I can realize who I am, and I'm very proud of the deep, traditional and historical things I've learned.

Anyway even I took FULL 2 years of class, I'm still in the beginner level, and me and my friend, Tomoko, will have to learn more and more things to be like our Sensei, our master/instructor.

I also realize recently that I need to start reading more books about my country and my culture to understand.


Check wikipedia about Japanese tea ceremony and also my school/group/style:
URASENKE
URASENKE

[12-05-08] Meet Fashion People in Downtown LA!

Today was a sample sale day
Unfortunately not many people know about that, so it wasn't that busy like regular the end of the last Friday of the month, but still frequent shoppers were hopping showrooms to get some special deals!

I went to stop by to meet the owner of Bryce and Bouji, one of my favorites contemporary designer.
http://bryceandbouji.com/
I met the designer, Jen, at FIDM trunk show this spring, and I just felt in love her collections.
The company is now growing, and her reps seem to work pretty well.
They'd love to expand more international accounts, and I'm planning to looking for Japanese accounts....

Then after that, I went to say hello to Ava at Nightcap Clothing.
http://nightcapclothing.com
She's a sales person, and also in charge for PR.
She's such a sweat and cute as usual. (She dyed her her into bit darker than before, and I really like that!!)
I met Ava to cover Nightcap for Japanese magazine, JJ before, and I didn't have a chance to stop by their new showroom.
Anyway, their place is such a cute, and I talked with her about more business things this time.
We seem to have many mutual things when we talk about selling to boutiques.
I'm glad that I could stop by :)

To meet people is always inspiring!!

[12-03-08] Cool Trunk Show, and another sample sale

Well, the FIDM trunk show did really great!
I met some people who actually came back to see me to buy ScoLar and MonPecheMignon
That's a good thing!

I personally shopped for my husband's friend's daughter who was just born last week:)
Great piece with great deal.

I'm going to another SAMPLE SALE in California Market Center on 5th/Dec

I'll be at A255 - my last showroom - from 9:30 to 3pm
California Market Center
I'll have following samples :

ScoLar
MonPecheMignon
PureLime

Prices will be super holiday prices, and this sample sale will be my last samples sale in 2008!
Don't miss it.

[12-01-08] Trunk Show at FIDM tomorrow!

Hey,guys-

I've already missed my blog writing yesterday!
Anyway, I caught in San Diego yesterday, and finally I'm back.

Here is the thing!
Tomorrow, I'm going to bring my ScoLar and Monpechemignon to my alumni trunk show.

Kind of excited because I always meet people over there
To keep going back to school is kind of important for me now.

FIDM
10am-4pm